Etsy created this “electronic press release” to show how hand made products are created, shared, sold, and discussed on their community site. All of the products are hand made and are unique, unlike the mass produced commercial products are sold. Think back a few years, … Continue readingEtsy, eCommerce With a Focus On The Unique
[Click Image to see video] I was able to meet with Esther Lim, Principle of Interactive Services at Crimson Consulting Group in SF. She’s been working with social media before that term existed, (or Tim O’reilly) and I had the chance to ask her how … Continue readingVideo: Evolution of Social Media with Esther Lim (3:00)
Click To Play I interviewed Maria and Aaron Contente, who are both native Spanish speakers from Mexico, educated, and are successful professionals in Silicon Valley. Maria Contente manages many of the relationships with our clients at Forrester in Silicon Valley and Aaron is an engineer … Continue readingVideo: Facebook’s Spanish Translation Misses the Mark (4:20)
Click To Play Stephanie connected with her long lost uncle through the comments in this very blog, watch to learn how. This is a special video, but it has nothing to do with web strategy or corporate social media. Stephanie Agresta connected with her long … Continue readingVideo: How a family reconnected using social media with Stephanie Agresta (3:15)
Click To Play In my role, I get briefed by companies that I cover in my space (social networks, widgets, and related products). If I feel the speaker is strong, and can deliver a succinct message that’s helpful to my audience, I’ll do a video. … Continue readingVideo: How the Web Strategist should approach Widgets, with Ro Choy of RockYou (4:30)
Click To Play Which department should take leadership of your corporate web strategy? Earlier this week, I flew out to Vegas to speak on a panel with Alastair Duncan is Chief Executive of MRM, at Intel’s sales and marketing event. I was really impressed by … Continue readingVideo: Alastair Duncan on Corporate Website Leadership (3:30)
Click To Play I was just at Intel’s Sales and Marketing event on Tuesday, and was really glad to meet Intel’s EMEA Web Strategist (which is what I call decision makers), Taj Peyton. He’s responsible for understanding each of the unique needs of cultures in … Continue readingVideo: How to Globalize your Website with Taj Peyton, Web Strategist at Intel (3:15)
Click To Play I met up with CEO Jennifer Cooper of Mixercast (Widget mashup platform) last week in San Mateo (where several new startups are starting to call home, one was YouTube). We chatted over wine about the different phases of the web, and she … Continue readingVideo, Evolution of the Internet: Analog to Digital, Portals, and Social Networks (5:00)
Click To Play If you can’t see the above video (perhaps you’re in a feedreader, or one of my email subscribers, please access the post directly) While in Barcelona recently, I got a chance to interview folks from the local blogging community, there were quite … Continue readingVideo: How Web Strategy in Spain differs (2:35)
Click To Play Tristan Nitot, (his blog on open source in French) CEO of Mozilla Europe talks about how Firefox spread mainly through word of mouth and people just sharing it and advocating it to others. He suggests that the open source initiative first resonated … Continue readingVideo: Tristan, Mozilla’s European CEO on Evangelism and Word of Mouth (4:00)
