How technology enables companies to connect with customers
Yesterday, Paul Greenberg asked on Twitter: “Can anyone give me names of leading social media/social network analyst besides @jowyang, of course. Big or small firms or soloists okay”. I’m not sure what he was looking for, or why I wasn’t included in his query (update … Continue readingSending customers away and firing your own customers
In my previous post, I asked a question for the chance to win one of two tickets to the Graphing Social Conference in Virginia. I was getting so many responses (over 20 in 12 hours) that I had to put a cap on the contest. … Continue readingCarmen, John, and Ajay on the future of White Label Social Networks
We should try to be unbiased when it comes to social media, point out the good and the bad, this is one post in my ‘challenges‘ category, read the others, it’s important. With there being so many social media zealots out there, It’s important to … Continue readingThe Many Challenges of Corporate Blogging
[See handwritten green notes over image to understand why] Lately, Twitter has been down more than the ground. So many are commenting why Twitter is having so many issues: scalability due to Ruby on Rails, mainstream adoption from press and media, or even just Scoble … Continue readingThe Truth Why Twitter is Over Capacity
As an analyst at Forrester focused on Social Computing, I’m creating an online catalog for clients that lists out the many players in the White Label Social Networking space, a market I’ve been covering before I even joined the company. If you work at one … Continue readingForrester Underway to Catalog the White Label Social Networking Space
My main focus as an analyst is on online communities and social networks, if you’ve the same focus, I highly recommend you attend the Graphing Social Patterns conference, started by Dave McClure. The conferences runs deep into the developer discussions, as well as is blossoming … Continue readingFocused on Social Networks? Attend Graphing Social Patterns
Ellen M is one of Yelp’s premiere members called Yelp Elite, they are unpaid members that after meeting some requirements are considered “elite”. It’s often baffling for outsiders to understand how community leadership forms, but it’s often not because of their loyalty to the brand, … Continue readingUnderstanding Community Leadership: An Interview with a Member of Yelp’s “Elite”
Just finished reading the official Groundwell book poolside in the warm CA sun. I’ve actually read the book, but before it was even close to print, that version was slightly different and incomplete than the one on bookshelves today. Before I started at Forrester, Charlene … Continue readingFinished reading Groundswell for the first time … again
The battle between Marketers and Engineers has been going on for a while, Engineers claim that building the best product is enough to succeed, and Marketers claim that understand the external forces (competitors, customers, needs) is the solution. Update: saw an interesting tweet from tomob: … Continue readingIs your Company Market Driven or Product Driven?
Above Image: Dan Schawbel noticed I was endorsing Career Builder within Facebook, after I became a fan Dan Schawbel, an energized social media practitioner at EMC emailed me, and said he noticed that I was endorsing Career Builder, within Facebook, he wondered it this was … Continue readingWhat happens when you become a Facebook Fan
