How technology enables companies to connect with customers
Update: After speaking with public affairs at Exxon, it’s been confirmed that Janet is not an official spokesperson of Exxon. Alan of Exxon has given me his story here. Brands joining twitter It’s no coincidence that brands that are under public scrutiny from customers, competitors, … Continue readingWhen Brands Under Fire Step into the Fracas: Exxon Joins Twitter
I’m starting this post series (see archives) to recognize and congratulate folks who get promoted, move, or accept new exciting positions. Please help me congratulate the following folks: Drew Olanoff is now Community Manager / Evangelist, July 28th, 2008 at Strands, congrats. Learn more in … Continue readingPeople on the Move in the Social Media Industry: July 28, 2008
Above: Over 1000 developers attending Facebook’s F8 Conference, picture above the developer showcase, photo from Brian Solis use with attribution by creative commons Facebook’s Developer Conference F8 I attended Facebook’s F8 developer conference in SF last week, and met with many of the application developers … Continue readingAn Overview of Facebook’s F8 Developer Community
Randy Pausch, a Carnegie Mellon professor, had terminal cancer and was fortunate enough to share his learnings in this final lecture. Sadly he recently passed on at 47. He talked about the challenges through his career “some brick walls are made of flesh” and his … Continue readingRandy Pausch’s Last Lecture: Achieving Your Childhood Dreams
In my early morning blog reading, I was stunned to receive a tweet from Paul Mooney indicating there was news breaking yet again on Twitter. In horror, we watched in real time using Summize first hand accounts of Bangalore residents tweeting their experience –before major … Continue readingWitnessing in Near Real-Time: Tweets from Bangalore Blasts
Left Image: Josh Bernoff, on his Keynote Presentation at Forrester’s Consumer Forum 07, demonstrates a “Judo throw” –a metaphor of deflecting negative brand attacks into momentum for your energy, although they sustained a few bruised ribs, I often think of Dell (previous Groundswell Award winner) … Continue readingWill you submit to the Groundswell Awards?
Earlier this week, I spoke to a group of AR and PR professionals, and one gentleman from an agency indicated of an interesting phenomenon that was happening among some press –they’re starting to act like analysts. Mainstream Press acting like Analysts Apparently, some press are … Continue readingMusical Chairs: How Bloggers, Mainstream Press, and Analysts Start to Look Alike
I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an Industry Analyst –a good way to get in my head. I’ve created a new category called Digest (view archives). Start with the Web Strategy Summary, … Continue readingWeekly Digest of the Social Networking Space: July 24, 2008
As you know, I’m very active on twitter (my profile), if you haven’t already, read how I use Twitter. Yesterday, I lost 1000 followers, due to Twitter removing spammers “Twammers” most were bots that were publishing content to feed their websites or client sites —more … Continue readingFriendfeed & Twitter
I’m here in SF at the F8 developer conference sponsored by Facebook. While the primary thrust of F8 Facebook announcements was for developers, I mentally translate what this means for web strategists at brands at Fortune 5000s. One key announcement is Facebook Connect which allows … Continue readingWhat ‘Facebook Connect’ Means for Corporate Websites
