Demand Media’s Unique Publishing Model: Curated Social Content (CSC)

Left: I met much of the founding team of Demand Media last week in SF at the Web 2.0 expo. A few days ago, I had lunch with Richard Rosenblat, CEO of 2.5 year old Demand Media (who recently purchased Pluck) to learn about his … Continue readingDemand Media’s Unique Publishing Model: Curated Social Content (CSC)

Cultural and Social Media Observations From Japan

I’m in Dallas Texas right now, perhaps the most opposite place thank Toyko where I’ve been the last week, and have been avidly sharing my observations via Twitter, the following are some of these observations, as well as a bit more context beyond 140 characters. … Continue readingCultural and Social Media Observations From Japan

Intel’s Community Marketing: Fishing Where The Fish Are

Intel is known for trying out a variety of social media efforts, for better or for worse. They experiment, and continue to learn and iterate, I give them continual credit and reference them in presentations. One particular activity of note is what I learned from … Continue readingIntel’s Community Marketing: Fishing Where The Fish Are

Field Report: How Culture Impacts Japan’s Adoption of Social Technologies in Business and Life

Above Image: Social Technographics of Japan’s Online Consumers, this data (and more) is accessible from the Groundswell Profile tool. First of all, this isn’t formal research, it’s just a one week observation from an outsider who spoke to a variety of companies and experts at … Continue readingField Report: How Culture Impacts Japan’s Adoption of Social Technologies in Business and Life