Ongoing List of Social Media Strategies from Enterprise Corporations

Ongoing List of Social Media Strategies A social media strategy is a long term plan utilizing all of the resources at hand using two way social tools. In the early days of 2005-2007, developing sophisticated strategies were limited to just a handful of tools such … Continue readingOngoing List of Social Media Strategies from Enterprise Corporations

People on the Move in the Social Media Industry: July 7, 2008

I’m starting this post series (see archives) to recognize and congratulate folks who get promoted, move, or accept new exciting positions. Please help me congratulate the following folks: Shannon B takes the helm as the Community Manager at Zeer.com a grocery review community Mzinga gets … Continue readingPeople on the Move in the Social Media Industry: July 7, 2008

Weekly Digest of the Social Networking Space: July 2, 2008

I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an Industry Analyst –a good way to get in my head. I’ve created a new category called Digest (view archives). Start with the Web Strategy Summary, … Continue readingWeekly Digest of the Social Networking Space: July 2, 2008

How Sony Electronics Reaches Online –and Offline– with Bloggers

Although many brands forget that what happens offline echoes online, Sony is using a combination of digital and in person evangelism for a powerful concoction. Last night, I had dinner with Sony Electronics President Stan Glasgow and Top Blogger, Rick Clancy who publishes on the … Continue readingHow Sony Electronics Reaches Online –and Offline– with Bloggers

Who has more data about Gen Y: Facebook or the US Government?

Lately, I’ve been focusing on Baby Boomers, and even managed to anger and insult one of this prestigious generation. Now, I’ll turn my attention to Generation Y, also known as the millennials, digital natives or the MySpace/Facebook generation. I realize that some don’t like this … Continue readingWho has more data about Gen Y: Facebook or the US Government?