How technology enables companies to connect with customers
Here’s my latest column in Forbes, which I’ve also posted below. I’m leaning on naming this CMO focused column “The Connected Customer”, which appears to be a theme, what would you name it? A Year In Review: 2009 Social Marketing Trends The connected customer leaves … Continue readingForbes: A Year In Review: 2009 Social Marketing Trends
Long term friend and former colleague Robert Scoble (who’s now with Rackspace) came by to interview the Altimeter Group. Although Deborah Schultz and Charlene Li were off traveling the globe, Ray Wang (who covers enterprise strategy) and myself were able to sit down with Robert … Continue reading(Video) 2010 Trends: More Speed and Integration, 27 min
The web is quickly moving to real-time, people share the information about what they’re doing while their doing it. Yet the next step beyond real time, is future-looking data, which is called the Intention Web (get up to speed by reading this post). In an … Continue readingTo The Future! A List of Intention Enabled Websites
Above, thanks to Mitch Canter, we’ve a new header graphic for the “On The Move” series, which needed an update since I started this digest a few years ago. In an effort to recognize the changes in the social media space, I’ve started this post … Continue readingPeople on the Move in the Social Media Industry: Dec 16, 2009
Experimenting With Mobile Apps It’s clear that content can become more contextual and personalized as it transects with location based devices. A few weeks ago the folks at the company MotherApp, created a “Web Strategy iPhone App (download in iTunes)” to take on the go. … Continue readingMaking Your Blog Mobile: Testing the Web Strategy iPhone App
Blogging Strategy Extending Your Voice To The World View more presentations from Jeremiah Owyang. The purpose of this post is two-fold: 1) To share my keynote presentation about blogging strategy, 2) Help connect the Arabic bloggers with my Western business readers and community. I’m in … Continue readingMeet the Arabic Blogosphere: Read The Comment Section
Real Time Is *Not* Fast Enough: Three Strategies For Companies To Get Ahead View more presentations from Jeremiah Owyang. I’m about to present at LeWeb, Europe’s largest internet conference with this year’s focus on “Real Time”. With information moving even quicker, there’s a new strategy … Continue readingSlides: Real Time Web Is Not Fast Enough Three Strategies For Business
Social CRM: A Growing Segment Yesterday’s post on Social CRM vendors not walking-the-talk raised awareness of this nascent space. However, not everyone was thrilled with the effort, as CTO John Moore gave us an A for effort but a C- for results, and Kim Kobza, the … Continue readingList of Companies Providing Social CRM Offerings
I first posted this on the Destination CRM blog, thanks to Josh Weinberger @kitson. Update: The below is a partial view of the industry, do see this larger index of Social CRM vendors. Surveying the Social CRM Industry Business partner Ray Wang (focused on enterprise … Continue readingFinding: Social CRM Vendors Don’t Walk The Talk
Things started slow I remember when people would go to conferences, take notes, then share them a few hours or days later. Then in 2005-2006 I noticed people started to live blog sessions, anxious readers would refresh as the page was updated in real time … Continue readingWhen Real Time Is *Not* Fast Enough: The Intention Web
