How technology enables companies to connect with customers
Just got back from meeting with an executive recruiter, no, I’m not planning on leaving Forrester, I was helping a friend, as well as doing some research about social media skillsets. You see this recruiter (he’s left a comment, and his name is Matt Raggio, … Continue readingWhat I learned meeting the Executive Recruiter: Natives, Immigrants and VPs of Marketing in Social Media
When I first read the Cluetrain manifesto, it got my excited. I actually printed out the 95 Theses and left them on many of the marketing leaders chairs at my office at Hitachi Data Systems. The content was very revolutionary, so I actually never told … Continue reading95 Theses, Paratroopers, and There’s a New Conversation
Getting information about your blog readership is challenging, as content moves off your site (RSS) it makes it more difficult to find out about your readers. In my case, most of my readers (by a landslide) consume this blog via RSS. Tools like MyBlogLog are … Continue readingWho Reads the Web Strategy Blog?
Friendfeed aggregates your friends social activities As if Twitter wasn’t enough, I’m seeing a surge of usage on Friendfeed, and it’s worth watching. Friendfeed is an aggregator of lifestreams. Understanding Lifestreams What’s a lifestream? It pulls all your friends social media activities (from twitter, flickr, … Continue readingSome Conversations have shifted to Friendfeed
Before I went on vacation, I asked you to provide me with raw, real feedback about this blog. 88 of you did, and I learned a lot, the highlights include: High Level Summary Overall, the readers of this blog are above satisfied with the blog, … Continue readingWeb Strategy Survey Results Now Available
NOTE: The weighted findings are now available on this followup post. I’m preparing for an upcoming report to help segment out the many vendors in the White Label or Private label social networking industry. Essentially, these companies allow brands to create their own social network … Continue readingWhat do you look in a White Label or Private Label Social Networking Vendor?
Social Media, an in demand service, spurs traditional vendor offerings There are more and more advertising, interactive firms, search engine marketing firms that are starting to offer social media services, but be warned: before you buy, do your homework and check out if they are … Continue readingBefore you hire those Social Media Services
Dozens of you left comments, blogged, or tweeted that you donated, and I am thankful. In the last week, I’ve been doing something I’ve never done before, using my platform to help non-profits to help China during this horrific disaster. I felt pictures (positive ones, … Continue readingThank you, Global Citizens
I’m starting this post series (see archives) to recognize and congratulate folks who get promoted, move, or accept new exciting positions. Please help me congratulate the following folks: SF based Adam Metz has become a partner at theMIX, leaving Launchsquad. The company does social web … Continue readingPeople on the Move in the Social Media Industry: May 18th, 2008
My long time friend Martin McKeay (Network Security A-Lister) asked a curious question when I tweeted about Len Devanna, EMC’s Web Strategist. Martin asks: “I saw your tweet about EMC, saw that Len’s role is Director of Web Strategy. Better question would be what does … Continue readingWhat is a Web Strategist?
