How technology enables companies to connect with customers
Blogging the status of my research agenda has become an efficient way for me to communicate with the market I cover, as well as signal to clients new areas of expertise. Fortunately, much of the market I cover (or their PR firms) read this blog … Continue readingStarting the Forrester Wave: White Label Social Networks and Community Platforms (Part 1/4)
In this left picture of Ryan and Teresa Valdez Klein, I upload photos (GPS tagged with location and time) in real time from my mobile phone using Shozu, and share it with my network on Flickr, Twitter, Friendfeed, Facebook, and now my blog. Like some … Continue readingFuture of Photos: Doubles, Glossy, Matte, or JPEG?
Apparently, a chord was struck in this recent post “Social Software: Here come the CMS Vendors“. In summary, the post indicuates that CMS vendors are sniffing the community space, and the comments lit up (you should read them) with vendors from both camps indicating this … Continue readingThe Social CMS Dilemma: Will they lead with Community or Publishing Features?
I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an Industry Analyst –a good way to get in my head. I’ve created a new category called Digest (view archives). Start with the Web Strategy Summary, … Continue readingWeekly Digest of the Social Networking Space: July 2, 2008
Although many brands forget that what happens offline echoes online, Sony is using a combination of digital and in person evangelism for a powerful concoction. Last night, I had dinner with Sony Electronics President Stan Glasgow and Top Blogger, Rick Clancy who publishes on the … Continue readingHow Sony Electronics Reaches Online –and Offline– with Bloggers
Lately, I’ve been focusing on Baby Boomers, and even managed to anger and insult one of this prestigious generation. Now, I’ll turn my attention to Generation Y, also known as the millennials, digital natives or the MySpace/Facebook generation. I realize that some don’t like this … Continue readingWho has more data about Gen Y: Facebook or the US Government?
ExpoTV recently ran a research study to determine how do consumers relate to each other. While this isn’t Forrester Research, so I will not defend, nor explain their methodology. It’s rare that analysts point to research other than their own, if I put your interests … Continue readingFindings: Why Companies Should Talk to Customers
I screw up a lot, always have, always will, but what matters is what I do next. My first presentation to a Forrester client was a total F-up. I’m not new to speaking, but presenting in the Forrester style requires a specific style, and as … Continue readingFail Fast
I’m in the unique position that I get to speak to enterprise brands, white label vendors, and now CMS vendors on a regular basis, here’s what I’m seeing: It’s now quarter 3, and I start research on the big report, the Forrester Wave (learn about … Continue readingSocial Software: Here Come The CMS Vendors
I create many lists, have been doing this since I started this blog. Why? It helps me to keep track of the industry I’m covering, I can watch it grow, and it’s a reference I can quickly pull up and demonstrate to others who’s doing … Continue readingSix Social Media Lists to Watch
