How technology enables companies to connect with customers
Clients can access the full report The Forrester Waveâ„¢: Community Platforms, Q1 2009 on the Forrester site, however the high level findings are available below, as with all of our reports, we stand by our products. Communities are a powerful way for businesses to grow … Continue readingForrester Wave Report: The Leaders in Community Platforms for Marketers (Part 4/4)
History of the Internet from PICOL on Vimeo. It’s easy to take for granted this powerful utility, that is quickly spreading around the globe, with rapid adoption rate that we’ve never seen with communication devices. The internet started with military roots, and this video shows … Continue readingVideo: History of the Internet
Layoffs are among us, even tech giant Google is apparently dicing off a significant portion of their workforce, more layoffs will come over the next year. For those that got laid off (or those that are worried about it, which is most) understanding the skills … Continue readingSurvey: How did you get your job?
Even if you work for a large company, you are still a company of one. You are you own CEO, CMO, CFO and CIO, on ocassion, you’ll be your own intern but that’s a different story. Every great company has a goal, a mission, or … Continue readingWhat’s Your Career Mission?
Cisco launches “Entertainment Operating System” (EOS) I spent the day with Cisco’s Eos team a few weeks ago in their shiny SF offices, and learned a great deal about their SaaS platform and intentions to provide a community platform to the media industry, much of … Continue readingCisco launches Community Platform “EOS” and aims at Media Industry
I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an industry analyst. By creating this digest (I started this over a year ago) it really helps me to stay on top of the space I … Continue readingWeekly Digest of the Social Networking Space: Jan 7, 2009
I used to promote my blog posts on Twitter, then when I left Twitter, noticed a significant loss in traffic. Yesterday, I did a blog post encouraging others to tweet then retweet my blog post, as you know, being on a Twitter hiatus gives a … Continue readingFindings: Why You Don’t Need to Tweet to Get Traffic from Twitter
I’m on a Twitter hiatus and am not tweeting for a while, instead, I’m focusing on what Forrester calls energizing, what others may refer to as “word of mouth’. So instead, I’m going to conduct experiments to help my clients understand how to best use … Continue readingHow Bloggers Should Inspire Retweets
While most corporate blogs aren’t trusted, it’s refreshing to see a new type of blog appear to meet the needs of transparency, non-pitching, and openness with the community –yet meet the business needs of the corporations. I used to work for World Savings (Intranet redesign), … Continue readingSign of the Times: Wells Fargo & Wachovia launch a Merger Blog
By Jeremiah Owyang and Josh Bernoff and cross posted on Forrester’s Interactive Marketing Blog At Forrester we tend to look forward, not back. In fact, right now we are preparing our predictions for what 2009 will bring in the social application space. But the end … Continue readingLooking back on our 2008 Predictions
