How technology enables companies to connect with customers
I’m a former community manager, and many of my friends are currently in this role, and I want to make sure they are armed with the right knowledge to succeed during hard times –I know some of them may get laid off. Community Managers are … Continue readingCommunity Managers Must Deliver ROI: Commandments For Surviving a Recession
I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an industry analyst. By creating this digest (I started this over a year ago) it really helps me to stay on top of the space I … Continue readingWeekly Digest of the Social Networking Space: Jan 27, 2009
This is just an educated guess, as we don’t have confirmation from Twitter, nor has the funding closed. Rumors are coming in that Twitter may raise another round of capital at valuation of $250mm, quick calculations from my archive of social networking stats show many … Continue readingTwitter’s Valuation, $73.52 an Active User?
It’s entertaining to watch how the PR industry self-spins, in this latest dust up regarding a tweet by James Andrews, an executive who works at Ketchum, a well known PR agency. James is accused of bad form, and his company had to backtrack when he … Continue readingMisjudgment or Transparency? How a Single Tweet Caused a Stir With a Client
Yesterday, Stephanie Agresta brought nine tech and business students from Iowa’s Luther College (blog) to meet me at our Foster City office for some Q&A about the business world they’re about to enter. This day, Jan 20th was the first day Obama has been in … Continue readingThe Obama Generation
Hopefully you’ve noticed my journey lately, to understand how social computing impacts not just one aspect of a company, but how it’s going to be an ‘overlay’ across the entire organization, in fact, nearly two years ago, I created this graphic in 2007 which demonstrates … Continue readingWebinar: Social Media Across the Enterprise
Are you old media or new? Progressive or traditional? Were you present in DC or were you participating using TV and being online? President Barack Obama’s inauguration was an interesting event, why? It wasn’t during normal evening showtimes when people would watch on TV, as … Continue readingHow Did You Participate In The Inauguration?
I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an industry analyst. By creating this digest (I started this over a year ago) it really helps me to stay on top of the space I … Continue readingWeekly Digest of the Social Networking Space: Jan 21, 2009
Video by Scholz and Friends, a German marketing agency. Link via Leslie Carothers who’s also on Twitter, ask her opinion about furniture. Interesting that I often find out about new interesting content from friends in Twitter or email, people send me ideas and links, wom … Continue readingVideo: Marketing Through the Decades
I just learned from Leverage’s Mike Walsh that Obama will receive a briefing from the top voted ideas that were submitted by the American people each evening see Change.Force.com (a play off . This method of keeping in direct communication by ‘listening’ to the citizens … Continue readingObama Crowdsources Daily Ideas with Citizen’s Briefing Book
