Using Blogs to create Industry Lists

I received a tweet from Monika pointing to this animation that was created by VizEdu, they created an animation showing how I used my blog to create a vendor product catalog for the white label/community platform space (its still a top viewed page). I started this list before I joined Forrester, as I saw a trend, and now I’m covering this space as an analyst.

I find blogs more effective in creating my many lists, as I can filter the comments and look for quality –sometimes wikis get jumbled with vendor pitches and not everyone treats quality the same way. Do note that I only use social media for some aspects of research, the majority of it leans on the proven methodologies put in place before me.

For those wondering where the Wave report is on this space, I’ve submitted my draft to my editor, it’s a long process, and we’re still plugging away, thanks for your patience.



Oh and funny how some of the spam comments showed up, I’ve since removed them, but like the song about the cat, they keep coming back, the very next day.

10 Replies to “Using Blogs to create Industry Lists”

  1. Jeremiah –

    I could not agree more! I have used my constructing social blog and site to create a listing of all the great agencies with social media experience. The interesting thing is that through only word of mouth promotion (Twitter/Blogging) the list has grown to well over 60 in 45 days! List included below for reference

    Social Media agency list: http://constructingsocial.com/builders/

    -Colin

  2. Hi Jeremiah,

    This is a very clever use of social media to “crowd source” analysis.

    I’m just curious, are you the only analyst leveraging social media to learn and find insights about your space ? or is this becoming an industry practice?

    Also, I have read recently comments in several blogs where bloggers were wondering whether to renew their ACM subscriptions mentioning that blogs were already providing them with a significant part of the info. Do you see this as well ?

    Could you post on how Forrester leverages social media?

    Excellent animation.

  3. Dominic

    I can’t speak for other analysts, but most don’t have a network as large as mine to resource from, I’m lucky that I often get more comments than many analysts firms get in their entire survey.

    Read this post please crowdsourcing has it’s limits and I’m mindful of what they are:
    http://www.web-strategist.com/blog/2008/08/07/how-crowdsourcing-helps-some-but-not-all-research-activities/

    We define a groundswell as when individuals connect with each other to share information and bypass institutions. This directly impacts analyst firms, we must participate or do something unique.

  4. Jeremiah,

    We will be happy to produce Flash Animations for any topic you might have in mind – which can benefit your readers and the Social Media ecosystem.

    Just point us to your Post (or suggest a topic) and we will do the research and create a embeddable flash for the common good. Visuals reduce complexity and readers can quickly learn.

    Thanks
    Sandeep

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