How technology enables companies to connect with customers
Please see above embedded YouTube recording, or access directly, of an interview I recently completed with my long term friend Marshall Kirkpatrick who leads Analyst/Influencer Relations at Sprinklr. We discussed my take on the Six Digital Eras, Tech Wellness, and how businesses will respond to … Continue readingInterview: Six Digital Eras on the Sprinklr Coffee Club
By Jeremiah Owyang, Jessica Groopman and Jaimy Szymanski. Digital transformation has become a top priority to many companies, yet to provide clarity to an overused term, we published a definition and now share a maturity framework with descriptors. We define digital transformation as: a technological, … Continue readingPhases of Digital Transformation Maturity: from Stunted Awareness to Sustained Vitality
If you’ve read the myriad definitions of digital transformation and thought they sounded a decade old, you’re right. Many of the definitions, while certainly appropriate at the time, were focused on digitization over transformation (aka turning paper into PDFs). As a result, the definitions have … Continue reading(Re)Defining Digital Transformation in a Data-driven Era
Many companies talk about “Digital Transformation” but use it in a limited fashion, such as: just turning paper into PDFs or using web tools to communicate to customers, but in the end, the core culture, and even business model has changed. The scope of digital … Continue readingDigital Transformation = Culture & Business Model Change
Photo by NASA on Unsplash This is an important trend: imagine having a birds-eye view of your home, commute, company, supply chain or competitors. Recently I gave you the What, Why & How of Satellites as a Service. Now, I’m going to break down the … Continue readingTech Trend: Rent a Satellite from These Companies
I’m excited to announce our latest offering, the “Digital Directive”, a digital transformation diagnostic and roadmap from my company, Kaleido Insights. After our years of research on how large companies are adopting digital, we’ve heard that company’s are struggling to measure the breadth and width … Continue readingIntroducing: Digital Directive Benchmark and Roadmap
This was originally posted on Hugh McCloud’s Gaping Void newsletter. Technology has fulfilled many promises from connecting the world, enabling transparency to increase the speed of otherwise slow processes. While we can and should celebrate the benefits of the tech industry, we also need to … Continue readingThe Rise of Digital Feudalism; Chances are, You’re a Serf.
Imagine having a challenge with a new product you purchased, you want to communicate via chat, but they push you to a 1-800 number, only to be put on hold, routed to various call center agents who asked you the same information time and time … Continue readingThree Ways Companies Can Offer a Smooth Customer Experience Over a Complicated One.
It was an honor to present at Techonomy event in NYC this spring. If I had to summarize three words to this event, it’s “Tech, Business, and Purpose”. They frequently made references to the United Nations Sustainable Development Goals, which we should all be aligning … Continue readingVideo: Tech Wellness Speech from Techonomy Conference, NYC
Last week, I presented in Europe (Spark Me, and at Digitalk) the “Six Digital Eras” a roadmap on how I see the future unfolding in digital. When I first built out this framework several years ago, it was during the social media age. I noticed … Continue readingSpeech: The Six Digital Eras Illuminates a Roadmap
