Jeremiah is a Tech Investor and a Global Speaker

 

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Categories: Social Media Posted on

Trend: How Social Media Boutiques are Winning Deals Over Traditional Digital Agencies

Research Findings: While traditional agencies clinch up to $162,000 per client from beginner, experimental and formalized companies, yet when corporations become advanced, boutiques earn an average of $238,000 per brand. Expect traditional agencies to glean new skills or start M&A, and expect boutiques who have … Continue readingTrend: How Social Media Boutiques are Winning Deals Over Traditional Digital Agencies

Categories: CMAD, Social Media Posted on

Second Annual Community Manager Appreciation Day: Jan 24th, 2011 (#CMAD)

Last year was the first time we’ve recognized the folks on the front lines connecting with customers in a human way using online tools. It’s that time again this year, that on the fourth Monday of every January we recognize community managers. You can read … Continue readingSecond Annual Community Manager Appreciation Day: Jan 24th, 2011 (#CMAD)

Categories: Matrix, Social Analytics, Social Media, Social Media Measurement Posted on

Framework: The Social Media ROI Pyramid

Often, our industry can appear complicated, and yearns for simplicity.  One such technique to glean simplicity is to develop frameworks which the corporate social strategist can then apply to achieve their business goals. I’ve been working on this “ROI Pyramid” framework for a few months … Continue readingFramework: The Social Media ROI Pyramid

Categories: Altimeter, Analysis, Social Media Posted on

Slides: Social Business Forecast: 2011 The Year of Integration (LeWeb Keynote)

Research reveals corporations to focus on integration, staffing, advertising, and measurement in 2011. I’m sharing these slides as I take the stage for one of the few business focused tracks at the largest European internet conference, LeWeb (pic). The following slides are based on the … Continue readingSlides: Social Business Forecast: 2011 The Year of Integration (LeWeb Keynote)

Categories: Career, On the move Posted on

People on the Move in the Social Business Industry: Nov 22, 2010

Both the submissions on this job announcement board, as well as available social media positions at corporations continue to pour in. In this continued digest of job changes, I like to salute those that continue to join the industry in roles focused on social media, … Continue readingPeople on the Move in the Social Business Industry: Nov 22, 2010

Categories: Altimeter Posted on

Slides: Career Path of the Corporate Social Strategist (Keynote)

Last week, I closed off WOMMA 2010 as the closing keynote, and presented Altimeter’s recent research on the Career Path of the Corporate Social Strategist (read the report) to a few hundred folks. In the closing recommendations on slide 58, you’ll find six very specific … Continue readingSlides: Career Path of the Corporate Social Strategist (Keynote)

Categories: Altimeter, Career, Social Media Posted on

Altimeter Report: The Two Career Paths of the Corporate Social Strategist. Be Proactive or Become ‘Social Media Help Desk’

The full 27-page report is embedded below, if you can’t see it, please click directly to this blog post to access it. This Social Media Decision Maker Must Choose One of Two Career Paths. This emerging role is critical to the success of social media … Continue readingAltimeter Report: The Two Career Paths of the Corporate Social Strategist. Be Proactive or Become ‘Social Media Help Desk’

Categories: Altimeter, Social Media Posted on

Research: Most Companies Organize in “Hub and Spoke” Formation for Social Business

Altimeter Group is going to release a research paper on the Career Path of the Corporate Social Strategist, and this is subset data, sign up here to receive the upcoming report.  These corporate social strategists (which I’ve segmented as companies with over 1000 employees) responded … Continue readingResearch: Most Companies Organize in “Hub and Spoke” Formation for Social Business

Categories: Altimeter, Analysis Posted on

Analysis: 2011 Internal Goals In Corporate Social Strategy: Proving Value and Change Management (2/2)

Part 1: External Goals Part 2: Internal Goals (You are here) This is part 2/2, yesterday, I released research discussing the priorities companies have for external also known as ‘go to market’.  To balance out the data, Altimeter Group has posed similar questions to Corporate … Continue readingAnalysis: 2011 Internal Goals In Corporate Social Strategy: Proving Value and Change Management (2/2)