How technology enables companies to connect with customers
What? Are you serious? Who needs a guide on how to take a vacation? As we become more connected through mobile devices, our always-on jobs, and our expanding online social networks, it’s harder to break away from the physical aspects of work, and even more … Continue readingFive Steps To Take a Vacation in a Highly Connected World
Above: Click image to download the Webinar Checklist Sheet on Slideshare. Webinars continue to be an important way companies connect to customers for education, marketing, sales, and customer support purposes. Yet most companies relegate these tasks to junior staff at the last minute, forgetting a … Continue readingDetailed Guide for Download: How To Successfully Produce A Professional Grade Webinar, Webcast, or Teleconference (The Ten P’s)
Over the past few years, I’ve been managing these hire mentions, they started out as slow, then moved to monthly, however the industry is picking up and I’m publishing twice a month as this space continues to accelerate forward. The hires in the social business … Continue readingPeople on the Move in the Social Business Industry: May 20, 2011
Last week, I had the honor of keynoting the Mobile Marketing Strategies Summit in San Francisco, to provide a strategic perspective of how mobile –and social technologies work together for today’s top brands. Sadly, we found that most companies are developing mobile tactics. That’s right, … Continue readingKeynote: How to Develop a Mobile Strategy (Video and Slides)
Last night, Altimeter hosted a first in many public roundtables on disruptive technologies. Twenty highly engaged folks that ranged form skeptics, brands, gamification vendor provider (Empire Avenue, Badgeville, Zynga, Gigya) to players of these games. The 1.5 hour discussion discussed how these platforms work, explored … Continue readingEvent Rollup: Gamification Discussion At Altimeter Roundtable
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Business Development VP / DIRECTOR We are a venture funded startup backed by one of the top VC firms in the world. We are located on Sand Hill Road in Menlo Park, CA, and are currently in stealth mode developing a next-generation social media platform. … Continue readingBusiness Development VP / DIRECTOR
VP Marketing and Community Development We are a venture funded startup backed by one of the top VC firms in the world. We are located on Sand Hill Road in Menlo Park, CA, and are currently in stealth mode developing a next-generation social media platform. … Continue readingVP Marketing and Community Development
Web Strategists, I wanted to thank you all for being so involved in the comments, reading, and sharing the Web Strategy blog over the past years. As you often hear me discuss how orginizations must involve their own customers and marketplace involved in their feedback … Continue readingWeb Strategy Redesign: Your Feedback Wanted
