In 2008, Business Adoption Of Web 2.0 Tools Is Expected To Grow Strongly Global Enterprise Web 2.0 Market Forecast On Monday, colleague Oliver Young (I was involved with the report) published a forward looking report on the growth of Web 2.0 technologies within the enterprise … Continue readingForrester Report: Global Enterprise Web 2.0 Market Forecast: 2007 To 2013
I’m proud to announce my latest report on OpenSocial. If you’re not familiar with that, check out How to Explain OpenSocial to your Executives. I interview Google, developers, and social network platforms to find out their ideology and experience with converting applications to the OpenSocial … Continue readingForrester Report: Google’s OpenSocial: Good News For Marketing Widgets But No Silver Bullet
(Part 1 in a 3 part series) Although it’s Sunday, I’m up early reviewing the data that Andres R, (one of our consultants) and I will be presenting to a client. It’s my first official project that I’m delivering and it’s a real learning experience. … Continue readingUp Close and Personal with Technographic Data
I’ve been an Industry Analyst for 5 months, and I think I have a bead on what the job entails as a Senior Analyst. Why I’m Sharing I often advise clients to share behind the scenes at their job, giving customers a glimpse into what … Continue readingHow I spend my time as an Industry Analyst
I really appreciate all the briefing requests that are coming in from the many companies in the social media industry. It feel as if the frequency of requests are increasing. Unfortunately, as much as I would want to, I can only be briefed by companies … Continue readingUnderstanding My Coverage Area
As a vendor, part of your job is to represent yourself well in front of prospects, customers, partners, media, investors and analysts. In nearly all of those cases, you’ll be expected to tell a case study. In the space that I cover there are over … Continue readingStand Out From Your Competitors: How To Effectively Present a Case Study
The other day, I moaned on twitter how many vendors are missing the opportunity during their briefing with an analyst, someone asked me to write up what success looks like, so I’m creating this helpful guide. Understand the analysts’ coverage area Analysts get briefed by … Continue readingWhat an Effective Analyst Briefing is Like
Listen in to the audio podcast by pressing the play button using the Forrester player above. Folks have asked for me to be transparent in our research, so I’m pulling you all in behind the scenes as Charlene Li and I discuss the topics we … Continue readingPredictions on the Social Graph for 2008: Charlene Li and Jeremiah
Special note If you’re just reading my blog to get my insight but don’t want to hear about my day job (I get criticized whenever I talk about it) then you can skip this post. It’s a tough line to walk as if I don’t … Continue readingUpcoming Research Calendar
