Enterprise Social Networking: Focus on Relationships (Altimeter Report)

Altimeter’s latest report now on Enterprise (inside of companies) social networking is now out from Charlene Li, author of Groundswell, Open Leadership and my business partner. She conducted thorough analysis by surveying 185 users, surveyed 81 ESN decision makers and interviewed 12 technology vendors. Key findings that attracted my eye include: Long term adoption often unsuccessful beyond one department. What’s interesting is there’s lots of initial enthusiasm but a slow decline after deployment. In many cases, primary adoption occurred in the marketing/product section, IT, followed by sales and corporate communication. Highest adoption of fremium tools. Interesting breakdown of vendors, with self-service Yammer in the lead, followed by Chatter and Tellingent and IBM connections.   What’s interesting is these fremium tools enter … Continue readingEnterprise Social Networking: Focus on Relationships (Altimeter Report)

The Challenges, Evolution, and Success Factors of the Enterprise Intranet

Enterprise Intranets are an often overlooked corporate asset. These powerful tools represent the knowledge, relationships, and processes of a company, yet for the most part they go under-resources, under-appreciated, and given third-class citizenship to the public site and customer or partner extranet. We know they are important as they are a direct reflection of your corporate culture. If a company’s competitive strength is it’s employees and how they work together, the intranet is a valuable tool. Secondly, with many baby boomers in the United States retiring in the near future a great deal of corporate knowledge will be lost, how will you capture and distribute this tacit knowledge? The Challenges of the Enterprise Intranet: There’s a few major reasons why … Continue readingThe Challenges, Evolution, and Success Factors of the Enterprise Intranet