Summary: Yahoo’s new homepage is more like a feedreader and application platform for users to do more without leaving Yahoo.com. It’s a much needed update as Yahoo keeps up with the modern web, but think of it as evolution –not a revolution. Last week, a … Continue readingYahoo’s New HomePage Integrates Applications –and Dabbles with Social
Having too many stakeholders on your website results in forcing your users to trudge through a confusing experience, where each laborious step results in frustration then abandonment. Like poor Jack N on the left, you have frozen your own users, your website is SNOWED. Too … Continue readingIs Your Website SNOWED? (Stakeholders’ Needs Overwhelm Web Experience Design)
I’ve had this blog redesign for a few years now, and it may start to show its cracks. For some, they like the simple layout and design, easy to scroll, for others, they may want a more updated look and feel. I’ve noticed quite a … Continue readingDo I need a blog redesign?
New to reading me and want a hundred word summary? Sam Lawrence of Jive Software has compiled tag clouds of 10 bloggers he reads and has done a quick and dirty analysis of what we frequently talk about. What’s a tag cloud? It’s a collection … Continue readingWhat’s on my mind?
The job of a Marketer is to connect products with customers. While it’s often native for marketers to know their products, they often fail at truly understanding their customers. Today, customers are much more than just recipients of messages, they create their own messages, share … Continue readingDemographics, Psychographics, and Technographics
Enterprise Intranets are an often overlooked corporate asset. These powerful tools represent the knowledge, relationships, and processes of a company, yet for the most part they go under-resources, under-appreciated, and given third-class citizenship to the public site and customer or partner extranet. We know they … Continue readingThe Challenges, Evolution, and Success Factors of the Enterprise Intranet