How technology enables companies to connect with customers
Above: MakerBot 3-D printer from MakerBot Flickr account. This blog is focused on the relationship between large companies and their communities (customers, partners, and more) as it relates to new technologies. Emerging markets generate a desire for large companies to integrate new technologies to scope … Continue reading3D Printing Business Models Spell Ecosystem Change
Above: The embedded video player will allow you to play the short, 8 minute clip from my interview in the “hot seat” on NBC. Happy New Year all, it’s great to ring in the new year, right after the Dec 10th launch of my new company, … Continue reading2014 Collaborative Economy Predictions on NBC (video)
Our Mission: Empowered People & Resilient Brands for Shared Value. Today, I’m launching a new company called Crowd Companies as I see a market opportunity for large brands to be an integral part of the Collaborative Economy. We’re on a mission for Empowered People and … Continue readingIntroducing Crowd Companies: A Brand Council for the Collaborative Economy
Today’s face of retail is changing. New people behaviors and technologies are causing new business models, strategies and tactics to change beyond the traditional retail mall. Below is a list of trends I’m watching, experimenting, and adopting. As we head into the holidays, and help … Continue readingTen Trends For The Progressive Retailer
3D design by Virtox, Dutch 3D printer designer, featured on Thingiverse. There’s no shortage of press and media attention focused on 3D printing, ranging from manufacturing metal guns to restoration of human facial parts or jet engine parts to Victoria’s Secret angel wings. Beyond the press coverage, … Continue readingWhat 3D Printing Means to Corporations
The crowd is bypassing traditional companies by sharing goods, services, space, and money with each other in the Sharing Economy. People are being empowered to build their own goods in the Maker Movement by crowd funding, tapping global marketplaces, and preparing to accelerate this with … Continue readingWhat It Means to Business When the Crowd Becomes a Company
Above photo: Showcase collection of intricate and moveable 3D Printed goods in acrylic, stainless steel. Designs by famed Dutch designer, Virtox, using Shapeways, 3-D printing-as-a-service and marketplace of designers. One Liner: The crowd is becoming like a company in the Maker Movement. 3D printing rapidly … Continue readingThe Five Ways Companies Can Leverage 3D Printing –and Avoid Disruption
Mature software companies allow a “thousand flowers to bloom” as 3rd parties would build and sell new wares around their online marketplaces. Now, every company can tap this strategy. Make no doubt it, the Collaborative Economy continues to grow. At the start of the year, … Continue readingCollaborative Economy Strategy: Marketplaces Expand Your Brand
In just the last few days, the market has noticed how P2P sharing and customer collaboration is picking up. From my vantage point, this indicates that the market is realizing that the Collaborative Economy is the next phase of sharing. It bears repeating that the … Continue readingBig Companies Ignite a Spark in the Collaborative Economy
Jeremiah: Please welcome Andrew Jones, as a guest poster on the Web Strategy blog. I worked with Andrew for many years at Altimeter, if you’ve read my research reports, you’ll often find him on the byline as a researcher involved in my work on social … Continue readingGuest Post: Altimeter’s new Analyst on Digital Marketing Suites, Andrew Jones
