Web3 Use Cases: Five Capabilities Enabling People

By Jessica Groopman, Jaimy Szymanski, and Jeremiah Owyang A new internet movement called “Web3” has emerged. A rejection of the massive control, financial, and information asymmetry that resulted from Web2’s search, e-commerce and social media giants, the vision of Web3 is to use distributed digital … Continue readingWeb3 Use Cases: Five Capabilities Enabling People

Big Brands Experiment with NFTs, and a look to the Future

Summary: Branded NFTs offer passionate customers collectible virtual goods that generate brand engagement, unlock new experiences, foster a passionate community, add new revenue, and will be critical assets for upcoming virtual worlds. With quarantine reducing the number of people visiting stores or attending events, humans … Continue readingBig Brands Experiment with NFTs, and a look to the Future