How technology enables companies to connect with customers
Confused about how crowdfunding, maker movement and sharing fit into the larger Collaborative Economy? This diagram brings all of these trends together into one so you can see how the crowd is getting what they need from each other rather than buying from traditional corporations. … Continue readingA Taxonomy Of The Collaborative Economy –And What Brands Are Doing About It.
Respondents in the largest study in the new peer-to-peer economy reported that they plan to double usage in next 12 months. Brands must develop a strategy in this new market and avoid being bypassed from peer-to-peer economic models. Above Graphic: Dark colored bars indicate adoption … Continue readingCollaborative Economy Adoption is Going to Double
Large companies seek signals from market leaders on future trends –so they can align their plans in the right direction. One clear signal that rings loud and clear is the United States White House’s commitment to innovation in the Maker Movement. The Maker Movement, which … Continue readingThe White House Embraces the Maker Movement
Crowds are on the rise, backed by powerful technology. The collaborative economy is a powerful movement. People are sharing goods, services, space, and money with each other. Also, they are crowd funding and making their own products outside of traditional factories. They are using powerful … Continue readingGraphic: A Timeline of Corporations in the Collaborative Economy
140 character summary: Brands joining the collaborative economy at a rapid pace as a P2P economy rises. http://tinyurl.com/kuw3wzl The above frequency chart (up till April 2nd, 2014) shows the instances of corporations who’ve deployed in the Collaborative Economy, based on this growing list. The Collaborative Economy … Continue readingBrands On the Rise In the Collaborative Economy
Below Graphic: Partnered with Vision Critical, Crowd Companies (the association I started for big brands in the collaborative economy) surveyed over 90,000 people to find out why they share goods, services, space, transportation, and money. A dissection of the largest study in the Collaborative Economy … Continue readingPeople Are Sharing in the Collaborative Economy for Convenience and Price
Sharing is the New Buying: How to Win in the Collaborative Economy from Jeremiah Owyang The Collaborative Economy Movement Changes Business This report offers critical insight for big brands who are grappling with the emergence of the Collaborative Economy, and for the startups that are … Continue readingReport: Sharing is the New Buying, Winning in the Collaborative Economy
A large crowd convenes at a Maker Faire for the full scale mouse trap. This maker movement puts power in the hands of the people to fund, design, prototype, produce, manufacture, distribute, market and sell their own goods. This movement impacts global manufacturing as creation … Continue readingMaker Movement and 3D Printing: Industry Stats
Uber redefines transportation by tapping new business models. This age-old pyramid diagram above is the basis for many business models. Companies typically choose only one or two of the following qualities: Cheap, Fast, or Quality. To apply this model to the Collaborative Economy, let’s … Continue readingUber’s Business Model Reframes Cheaper, Better, Faster.
Question: When the crowd gets what they need from each other, who will monitor, regulate, ensure, and even insure? Olivier Blanchard, a leading voice for digital business, posed a great question to a Facebook group in which we participate, asking how the sharing economy will contend with … Continue readingHow does the Collaborative Economy Weed out the Jerks?
