Video Interview: The Hierarchy of Social Business Maturity

Below, you can access a video of me presenting the highlights of my latest research on social business maturity.


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Above: Click image to access video.

Thanks to Jonathan Gourlay of Search Content Management for interviewing me after my keynote at KMWorld in DC, discussing our latest research report, which you can download on Social Business Readiness. Here’s the slides from my keynote at KM World, which match the report, as well as the video above.

In this video interview (embedded above) I discuss the highlights from our latest report, I also discuss the Corporate Social Strategist, the leader of the social program on the business side within corporations, read a report about their career as well.

I’m looking forward to keynoting at LeWeb next week, the largest European internet conference, where I’ll be sharing our vision and findings on social, mobile, and local for the connected company, see you there!

Below are the 5 levels of the Social Business Hierarchy, read the full report (link above) to learn more

Companies Must Ascend the Social Business Hierarchy of Needs

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