Large companies are struggling internally to support customers in social channels. Why? It’s a long term commitment, goes against existing support avenues, and is a major cultural shift.\u00a0I want to kick off an opportunity to tell your story of customer service, why? \u00a0If support in these mediums is making your life easier as a customer, it’s important you provide companies with this feedback, so they can add to their internal business case.\u00a0If you’re a customer, and have been supported, service, helped, or thanked by a company and their employees in social channels, here’s your chance to tell them:<\/p>\n
It’s easy, go to Twitter, and Tweet to the brands that have helped you, and tag it #socialsupport. \u00a0You can see the river of mentions coming in now<\/a>.<\/p>\n If you work for a brand monitoring or listening platform company and want to run a report for me, I’ll be happy to post your data findings after a quick review. \u00a0While there are very quantitative ways of measuring improved customer satisfaction, reduced response time, and lowered support costs, there’s nothing like good ol’ fashioned qualitative feedback.<\/p>\n","protected":false},"excerpt":{"rendered":" Large companies are struggling internally to support customers in social channels. Why? It’s a long term commitment, goes against existing support avenues, and is a major cultural shift. I want to kick off an opportunity to tell your story of customer service, why? If support in … Continue readingReinforcing Customer Service in Social Mediums: #SocialSupport<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[144],"tags":[],"class_list":["post-7265","post","type-post","status-publish","format-standard","hentry","category-social-support"],"_links":{"self":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/7265","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/comments?post=7265"}],"version-history":[{"count":0,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/7265\/revisions"}],"wp:attachment":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/media?parent=7265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/categories?post=7265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/tags?post=7265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}