{"id":4114,"date":"2009-07-08T16:36:36","date_gmt":"2009-07-08T23:36:36","guid":{"rendered":"http:\/\/www.web-strategist.com\/blog\/?p=4114"},"modified":"2009-07-14T07:37:48","modified_gmt":"2009-07-14T14:37:48","slug":"when-communities-define-your-job-requirements","status":"publish","type":"post","link":"https:\/\/web-strategist.com\/blog\/2009\/07\/08\/when-communities-define-your-job-requirements\/","title":{"rendered":"When Communities Define Your Job Requirements"},"content":{"rendered":"

Involving community and customers in providing feedback about your products isn’t the only way to innovate your company. In the future, especially around public facing jobs at companies, we should expect brands to involve the community in defining what those roles should be.<\/p>\n

If you’re following my tweets, you’ll remember me mentioning this open position of\u00a0Sr Manager, Emerging Media Marketing\u00a0a few days ago, and commenting how one of the preferred requirements of having 250 Twitter followers. \u00a0You can see all those<\/a> that responded, retweeted, or commented back to me.<\/p>\n

While recruiters have been using social media to seek and find potential candidates, it was interesting to speak to Joshua Kahn, who spoke at the Social Recruiting Summit at Google<\/a>, who is an Accenture consultant embedded at Best Buy. \u00a0He’s now helping Barry Judge, Best Buy’s CMO, find this role. \u00a0 From his blog<\/a> (which by the way is a great example of an open CMO) Barry asks the community to help define the requirements for the role. \u00a0\u00a0It’s suggested that members use the community idea site IdeaX (we call this an embracing strategy) to define and suggest what the role should entail, I found this submission<\/a>, and commented on another<\/a>.<\/p>\n

Impacts of Communities Defining Jobs<\/strong><\/p>\n