![\"digest3\"](\"http:\/\/farm2.static.flickr.com\/1015\/1276273363_74359af1c1_o.gif\")
<\/a><\/center><\/p>\nI’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an industry analyst. By creating this digest (I started this over a year ago) it really helps me to stay on top of the space I cover.<\/p>\n
I’ve created a new category called Digest (view archives)<\/a>. Start with the Web Strategy Summary, then quickly scan the succinct and categorized headlines, read text for my take, and click link to dive in for more. <\/p>\n Subscribe to this blog in your feedreader<\/a>, or use the email subscription box in the right column.<\/p>\n Web Strategy Summary<\/strong> Media: MySpace launches music service Launch: SocialText 3 enterprise collaboration<\/strong> Media: Slide cuts deals with media companies<\/strong> Deployment: Drupal is ubiquitous<\/strong> Analyst: social network campaigns flop Analyst: Companies adopt communities<\/strong> People: Facebook founder aims for enterprise apps<\/strong> Deal: Friendster allows Facebook apps<\/strong> Usage: Facebook to overtake MySpace?<\/strong> Productivity: Facebook is a time sink –and job killa’<\/strong> Localization: More languages for Kickapps<\/strong> OpenSource: Elgg gets coverage<\/strong> Recruitment: Facebook helps to hire spies<\/strong> Mobile: Upgrade for Facebook on iPhone<\/strong> Humor: WWPF (What Would Palin Facebook?) <\/strong> If you’re a social network, or widget company, I want to know of your news, send me an email, or leave a comment below. Help me stay up to date.<\/p>\n Thanks to @SteveKayser<\/a> who noticed a typo.<\/p>\n","protected":false},"excerpt":{"rendered":" I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an industry analyst. By creating this digest (I started this over a year ago) it really helps me to stay on top of the space I … Continue readingWeekly Digest of the Social Networking Space: Oct 8, 2008<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,50],"tags":[],"class_list":["post-2764","post","type-post","status-publish","format-standard","hentry","category-digest","category-social-networking"],"_links":{"self":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/comments?post=2764"}],"version-history":[{"count":0,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2764\/revisions"}],"wp:attachment":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/media?parent=2764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/categories?post=2764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/tags?post=2764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nA broad range of offerings, media deals, and announcements have taken place in the last two weeks. Of note: MySpace launched a significant media player launch, SocialText has a complete redesign of their enterprise platform, and Slide cuts a media deal with some big brands.<\/p>\n
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\n<\/strong>In it’s latest announcement, MySpace builds partnerships with key media firms to extend their reach into the social networking space. Forrester data shows that around 1\/3 of youth in social networks use those tools to find new types of music. MySpace launches music service<\/a>, gets one billion plays in a few days.<\/p>\n
\nSocialText launches new version of enterprise tool<\/a> with social networking features, twitter like tools, and collaboration tools. I added them to my big bad list of community platforms.<\/p>\n
\nThis partnership gives Slide cuts access to firms likel<\/a> with CBS, Comcast’s E! Entertainment channel, NBC, Time Warner’s Warner Bros., and other media companies for content repurposing –smart move.<\/p>\n
\nYou’d never never know till you’d see this gallery of websites that are Drupal based<\/a>.<\/p>\n
\n<\/strong>Gartner says half of social media campaigns will flop<\/a>, I’d say the number is likely higher. In my recent report, 15\/16 brands failed<\/a>.<\/p>\n
\nMore Gartner analysis says “More Than 60 Percent of Fortune 1000 Companies<\/a> With a Web Site Will Connect to or Host a Form of Online Community by 2010″. A pretty accurate measurement, but we should assume that many more communities will be created organically without the brands involved at all.<\/p>\n
\nFacebook founder splits off to build enterprise<\/a> and utility features, will use Facebook’s platform.<\/p>\n
\nFriendster announces support for Facebook applications<\/a>, which triggers even more relationships in this social web ecosystem. Yet, we must ask, what of OpenSocial?<\/p>\n
\nFacebook set to overtake MySpace in the US<\/a> within a month according to Royal Pingdom analysis. Yet hitwise shows MySpace is still on top, although Facebook growing quickly<\/a>.<\/p>\n
\nEmployers in Ireland use Facebook to catch workers that are idl<\/a>e at work.<\/p>\n
\nKickapps adds more languages to it’s platform<\/a> extending it’s global reach for it’s many media clients<\/p>\n
\nInterview with Elgg team, on creating your own social network<\/a><\/p>\n
\nFacebook being used to recruit ‘spies’<\/a>, shhhhh.<\/p>\n
\nFacebook launches upgraded iPhone application<\/a>, making social geeks rejoice around the states.<\/p>\n
\nInternet culture ties with political culture for new outputs, this fictional screenshot<\/a> says it all.<\/p>\n<\/blockquote>\n