![\"digest3\"](\"http:\/\/farm2.static.flickr.com\/1015\/1276273363_74359af1c1_o.gif\")
<\/a><\/center><\/p>\nI’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an Industry Analyst –a good way to get in my head.<\/p>\n
I’ve created a new category called Digest (view archives)<\/a>. Start with the Web Strategy Summary, then quickly scan the succinct and categorized headlines, read text for my take, and click link to dive in for more. <\/p>\n Subscribe to this blog in your feedreader<\/a>, or use the email subscription box in the right column.<\/p>\n Web Strategy Summary<\/strong> Features: Gigya launches “Socialize”–like Friend Connect<\/strong> Deplolyment: WSJ launches social network features<\/strong> Employment: Is your online profile professional looking?<\/strong> Advertising: LinkedIn launches Ad Network<\/strong> Deal: MySpace music extends labels reach<\/strong> Deployment: MTV launches online community<\/strong> Showcase: Brand new social networks emerge<\/strong> Acquisition: The Social Gaming Network swallows Fluff Friends<\/strong> Features: MySpace embraces user uploaded video<\/strong> Partnership: Bebo and ESPN<\/strong> Deployment: Vehix utilizes Pluck<\/strong> Investment: IBM grows Cambridge facility, focuses on Social Networks<\/strong> PR professionals that have clients in this space, should subscribe to this blog, and ensure their clients are put on this digest by sending me an email, or better yet, leave a comment. If you work for a white label community platform, keep me updated, I want to know of your wins.<\/p>\n","protected":false},"excerpt":{"rendered":" I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an Industry Analyst –a good way to get in my head. I’ve created a new category called Digest (view archives). Start with the Web Strategy Summary, … Continue readingWeekly Digest of the Social Networking Space: Sept 16, 2008<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,50],"tags":[],"class_list":["post-2744","post","type-post","status-publish","format-standard","hentry","category-digest","category-social-networking"],"_links":{"self":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/comments?post=2744"}],"version-history":[{"count":0,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2744\/revisions"}],"wp:attachment":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/media?parent=2744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/categories?post=2744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/tags?post=2744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nA smattering of deals, deployments, features and a few acquisitions continue to make this a pretty standard week in the social networking space: typical fast moving space that makes it very hard for anyone (even me) to track. Do note that Gigya’s “Socialize” will help the spread of the social graph, extending not just widgets –but access to friends– even further.<\/p>\n
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\nThis allows social graph data to move between different containers and websites, learn more about Gigya’s socialize here<\/a>.<\/p>\n
\nAmid criticism for making the community behind closed doors, commenters suggest the new site design to be ’emo’ and brooding<\/a>. As more media companies embrace social media content, does this indicate mainstream adoption?<\/p>\n
\nDangers of Social Networking, make sure your online profile and reputation is cleaned<\/a> for your current and future employer. (link via Mike Street)<\/p>\n
\nIn yet another way to monetize, this profitable social network (an oxymoron?) is now deploying it’s own advertising network. I’ve seen these slides before, and was surprised to see Techcrunch published them<\/a>.<\/p>\n
\nIn theory this sounds like a great match between popular media centric social network MySpace and media labels<\/a>. With the ability to stream content and share with each other, is this enough to deter users from stripping content and sharing on p2p networks?<\/p>\n
\nThis real time community supports shows<\/a>, provides additional content, and allows another outlet for users to watch –and engage with each other around media shows.<\/p>\n
\nA handful of vertical social networks<\/a> were featured at the recent Techcrunch 50 event.<\/p>\n
\nA virtual pet game and community, “Fluff Friends” has been acquired by the Social Gaming Network (SGN)<\/a> I visited them a few months ago in their small but growing Palo Alto office<\/p>\n
\nMySpaceTV announces direct video upload, allowing users to upload video directly from their hard drive or even from webcams<\/a>. Why? This increases user interaction and media engagement. Could be a win considering the heavy self-expression found in the site.<\/p>\n
\nBebo’s open media platform allows ESPN’s short form content to be available<\/a> in their media savvy social network. Programming includes clips from highlights, and sportcenter content.<\/p>\n
\nThe Vehix site now integrates Pluck’s<\/a> “Energizing” features to allow the site to grow social wings –letting members share, comment, and interact with each other.<\/p>\n
\nExpect to see more investments in Lotus, as IBM starts to assemble more social networking software<\/a> features for their enterprise products. Competitors will likely follow suit, and put more blips on the future roadmaps for enterprise social networking features. (Updated) <\/p>\n<\/blockquote>\n