![\"digest3\"](\"http:\/\/farm2.static.flickr.com\/1015\/1276273363_74359af1c1_o.gif\")
<\/a><\/center><\/p>\nI’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an Industry Analyst –a good way to get in my head.<\/p>\n
I’ve created a new category called Digest (view archives)<\/a>. Start with the Web Strategy Summary, then quickly scan the succinct and categorized headlines, read text for my take, and click link to dive in for more.<\/p>\n You can subscribe to this digest tag<\/a> only<\/em>, which filters only these posts tagged digest. <\/p>\n Web Strategy Summary<\/strong> Facebook: Redesign, Developer Program<\/strong> Partnership: New York Times and LinkedIn<\/strong> Standards: MySpace offers OpenId Support<\/strong> Stats: Facebook stats by region and applications<\/strong> Research: White Label Social Network to be $1.3B in Five years<\/strong> Hivelive to sponsor Community Design Challenge<\/strong> Fraud: Man sues for fake profile<\/strong> Community Theory: Build vs Join<\/strong> Advertising: Getting less effective and therefore cheaper<\/strong> White Label: Enterprises get ready<\/strong> Branded Community: MTV launches Community<\/strong> Applications: Living Social<\/strong> EMC Delivers Version 6.5 Of Documentum ECM Suite<\/strong> Save your boss time, send them this digest, leave a comment if I missed any. If you work for any company in this space (or represent them as their PR agency) keep me updated by sending me emails. (subject line “Digest”)<\/p>\n","protected":false},"excerpt":{"rendered":" I’m respecting your limited time by publishing this weekly digest on the Social Networking space, which I cover as an Industry Analyst –a good way to get in my head. I’ve created a new category called Digest (view archives). Start with the Web Strategy Summary, … Continue readingWeekly Digest of the Social Networking Space: July 24, 2008<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,4],"tags":[],"class_list":["post-2641","post","type-post","status-publish","format-standard","hentry","category-digest","category-social-media"],"_links":{"self":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/comments?post=2641"}],"version-history":[{"count":0,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2641\/revisions"}],"wp:attachment":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/media?parent=2641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/categories?post=2641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/tags?post=2641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nThis was a very busy week. Facebook launched a major redesign, with a commitment to developers and improving the application experience for users. LinkedIn cut a content deal with NYT, the media heats up about social networks. MySpace offers OpenID, yet advertising attemps still struggles to make money on these growth platforms.<\/p>\n
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\nPerhaps the most important info of the week is the newly launched redesign<\/a>, which some feel isn’t aimed at mainstream, which some suggest looks like Friendfeed<\/a>, as well as developer program to improve the widget experience (tiering of applications, most trustworthy apps score the best<\/a>) and Facebook Connect, which I covered in depth<\/a>. <\/p>\n
\nHot on the heels of a content deal with BusinessWeek, LinkedIn continues to extend it’s network to New York Times online readers<\/a> by providing shared content, another example of the spread of social and content. <\/p>\n
\nOpen ID allows anyone to have a single sign on from one site to another. Essentially, you’ll have one user name and password for any site that embraces OpenID, now including MySpace<\/a>, one the largest social networks in north America.<\/p>\n
\nSouth America has the largest growth rate and US growth is slow and steady, read this report from O’Reilly<\/a>.<\/p>\n
\nThis article, focused on the white label folks makes predictions based off report from ABI Research predicts the industry will reach $1.3 billion<\/a> within five years. <\/p>\n
\nI’ll be one of the judges for this event, the winner gets a free community platform<\/a>, great marketing and for a good cause.<\/p>\n
\nA man sued for damages in UK against someone who created a fake profile and slandered them<\/a>.<\/p>\n
\nAaron Strout, of Mzinga provides an analysis and viewpoint of join vs build<\/a>, a discussion we’ve had on this blog for some time.<\/p>\n
\nSocial networks still haven’t figured out how to monetize. The price of advertising with Lookery and other social network ad price plummets<\/a>, “7.5 cents per thousand ad impressions (CPMs). Back in January, Lookery was offering 12.5 cents per ad impression. So that means Lookery has cut its ad rates nearly in half. ” sheesh.<\/p>\n
\nI’m always glad to see news about the white label social networking space, in this article, they indicate that they are starting to be taken serious for enterprise use<\/a>.<\/p>\n
\nFollowing the many brands that have already launched their own communities, MTV launches a community (two actually)<\/a> aimed at youth.<\/p>\n
\nThis suite of applications called living social allows people to rate, rank, and organize their belongings<\/a> as a Facebook application.<\/p>\n
\nWhile it’s not super clear from this page of what they delivered<\/a>: “a family of products that marries the great user experience of Web 2.0 and the strength of the enterprise-class Documentum platform to deliver a balance between business agility and IT control.” one could assume that EMC is delivering social features to the latest version of Documentum, a CMS suite (they call ECM)<\/p>\n<\/blockquote>\n