![\"digest3\"](\"http:\/\/farm2.static.flickr.com\/1015\/1276273363_74359af1c1_o.gif\")
<\/a><\/center><\/p>\nI’m respecting your limited time by publishing this weekly summary, read the summary, then quickly scan headlines, read the bullet, then click to learn even more.<\/p>\n
I’ve created a category called Digest<\/a> where you can start to track and access these going forward. Quickly scan the succinct and categorized headlines, read summary for analysis, and click link to dive in for more. You can subscribe to this digest tag only<\/a>, which filters only<\/em> these posts tagged digest. <\/p>\n Need to make decisions about your web strategy? I’m here to help: subscribe to my blog<\/a>, sign up for emails (right nav), follow me on Twitter<\/a>, I’ll add you back. <\/p>\n Web Strategy Summary<\/strong> MySpace Developer Program cometh Feb 5th<\/strong> Security: Concerns about image uploader vulnerabilities<\/strong> Features: Facebook Suggests Friends<\/strong> Advertising: Google admits social networking ads not working<\/strong> Social Graph: Google releases an API to aggregate your many networks<\/strong> Generation Gap: Kids not pleased with adults on Social Networks<\/strong> Marketshare: MySpace leads but Facebook closing gap<\/strong> Tie-In: WSJ adds social features with Facebook<\/strong> Version: Kickapps announce next iteration<\/strong> Fatigue: Are people getting tired of social networks?<\/strong> Campaign: Movie marketing on social networks<\/strong> Aggregation: Six apart lets you aggregate social media on blog<\/strong> Leave a comment if this Digest was helpful, or if you’ve anything to add. Email me if you’ve suggestions for next week’s digest.<\/p>\n","protected":false},"excerpt":{"rendered":" I’m respecting your limited time by publishing this weekly summary, read the summary, then quickly scan headlines, read the bullet, then click to learn even more. I’ve created a category called Digest where you can start to track and access these going forward. Quickly scan … Continue readingWeekly Digest of the Social Networking Space: Feb 6, 2008<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,50],"tags":[],"class_list":["post-2233","post","type-post","status-publish","format-standard","hentry","category-digest","category-social-networking"],"_links":{"self":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2233","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/comments?post=2233"}],"version-history":[{"count":0,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/2233\/revisions"}],"wp:attachment":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/media?parent=2233"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/categories?post=2233"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/tags?post=2233"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nMySpace releases it’s developer platform, causing in influx of current Facebook developers to swarm over the new platform, expect more experimentation to occur as we see widgets explode on many social networks. I see a clear trend of information continuing to be distributed and amorphous, moving from one network to another.<\/p>\n
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\nThe MySpace developer program is opening so third party widget and application creators can launch on MySpace<\/a>, just as Facebook does.
\nBen is working with the team and welcomes you in<\/a>. I’ve done some analysis on what it means in this quicktake, why most should just wait and watch while the widget developers experiment<\/a>. Dan Farber has additional analysis on what it means<\/a>.<\/p>\n
\nThe industry has concerns over there being security flaws in image uploaders for MySpace and Facebook.<\/a><\/p>\n
\nUsing it’s matching and contextual enginges, Facebook is spawning a feature that recommends friends<\/a>, something similiar to dating sites.<\/p>\n
\nThe use case of social networks vs search engines are radically different, people use social networks to connect with others, communicate and to self express, it’s often not a hunt for information. Google admits that advertising on social networks is not working<\/a>.<\/p>\n
\nI’m really glad to see that Google has taken a step forward to releasing an API that let’s you connect users from the many different networks<\/a>. Brad Fitzpatrick has lead the charge here, watch his video. New to the concept, read this primer on how to explain the social graph to your executives<\/a>.<\/p>\n
\nAs self-expression continues to be one of the top uses of social networks, kids find parents activities on social networks intrusive<\/a>. If you’re a parent and have to deal with rejection from a child, follow this child relations template I created<\/a>. (humor)<\/p>\n
\nYou can see the marketshare of the top 10 social networks in North America<\/a>, MySpace dominates, although Facebook is following, Bebo has just a small marginal audience with little growth rate by market share.<\/p>\n
\nWSJ will now have social features that let readers know which articles are popular, fueled by a users’ friends in Faceboo<\/a>k. Beyond recommendation engines, this is a social powered recommendation engine, which should in turn, provide higher relevancy.<\/p>\n
\nKickapps touts it’s newest version 3.0 which is aimed at making social networks easier to deploy<\/a>. In our briefing with them, we were impressed with their strong widget development tools.<\/p>\n
\nThere’s so much effort going into building the next generation social network, have we taken the time to think about users becoming tired and fatigued with social network<\/a>s?<\/p>\n
\nI really like this movie placement, they’re using many of the social tools that Facebook offers, acquires fans, and encourages discussion in this Cloverfield movie<\/a> campaign. <\/p>\n
\nAfter a briefing with blogging software company Six Apart, they’ve now released a feature called Activity Streams that lets the blogger aggregate activity from other social sites<\/a> (like twitter, digg, delcicious) in a news feed or news page type box on your blog.<\/p>\n<\/blockquote>\n