{"id":19452,"date":"2017-11-01T09:40:36","date_gmt":"2017-11-01T16:40:36","guid":{"rendered":"http:\/\/www.web-strategist.com\/blog\/?p=19452"},"modified":"2023-05-12T16:37:06","modified_gmt":"2023-05-12T23:37:06","slug":"kaleido-insights-impact-analysis-on-virtualaugmentedmixed-reality","status":"publish","type":"post","link":"https:\/\/web-strategist.com\/blog\/2017\/11\/01\/kaleido-insights-impact-analysis-on-virtualaugmentedmixed-reality\/","title":{"rendered":"Kaleido Insights’ Impact Analysis on Virtual\/Augmented\/Mixed Reality"},"content":{"rendered":"

By Jaimy Szymanski, Jeremiah Owyang, Jessica Groopman, and Rebecca Lieb of Kaleido Insights.<\/p>\n

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Virtual Reality Headsets. Image From <\/em>Heavy.com<\/em><\/a><\/div>\n<\/div>\n<\/figure>\n

As VR\/AR\/MR make their way into the corporate ecosystem, positive impacts and operational efficiencies abound. From sales and service; to HR, safety, and training; to engineering and product development, teams feel their wake and harness the power of informational overlay.<\/p>\n

Kaleido Insights’ methodology for analyzing emerging technology assesses the impacts on humans, on businesses, and on the ecosystem. <\/em>As part of our ongoing coverage, we’ll be covering a series of topics using our methodology to help business leaders first understand, and then see beyond the bright and shiny and cut right to what matters.<\/p>\n

In each post, all Kaleido Insights analysts conduct a joint analysis session around one topic (e.g. technology, event, announcement, etc.). In this post, we analyze the business and organizational impacts of virtual, augmented, and mixed reality.<\/p>\n

Topic:<\/strong> VR\/AR\/MR<\/p>\n

Examples:
\n<\/strong>Oculus Rift; HTC Vive, Playstation VR, Google Cardboard, Microsoft Hololens, Samsung Gear VR, other plug-and-play smartphone options<\/p>\n

Impact Analysis:<\/strong> Organizations & Business<\/p>\n

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Business Opportunities and Use Cases
\n<\/strong>As VR\/AR\/MR have permeated business environments, leaders are recognizing that opportunities reach beyond video gaming and novelty. VR\/AR\/MR have a place in every industry, with multiple use cases. Many of these use cases require interoperability with other technologies to reach full potential, including artificial intelligence (AI), computer vision, wearables, drones, 3D-printing, facial recognition, and more.<\/p>\n