{"id":17588,"date":"2014-08-26T12:50:09","date_gmt":"2014-08-26T19:50:09","guid":{"rendered":"http:\/\/www.web-strategist.com\/blog\/?p=17588"},"modified":"2014-08-28T09:08:15","modified_gmt":"2014-08-28T16:08:15","slug":"slides-cold-hard-facts-on-the-ice-bucket-challenge","status":"publish","type":"post","link":"https:\/\/web-strategist.com\/blog\/2014\/08\/26\/slides-cold-hard-facts-on-the-ice-bucket-challenge\/","title":{"rendered":"Slides: Cold Hard Facts on the Ice Bucket Challenge #IceBucketChallenge"},"content":{"rendered":"<p><center><iframe loading=\"lazy\" src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/38375073?rel=0\" width=\"512\" height=\"421\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" style=\"border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;\" allowfullscreen> <\/iframe> <\/p>\n<div style=\"margin-bottom:5px\"> <strong> <a href=\"https:\/\/www.slideshare.net\/jeremiah_owyang\/icebucket-challenge-cold-facts-and-stats-icebucketchallenge\" title=\"Icebucket Challenge: Cold Facts and Stats #icebucketchallenge\" target=\"_blank\">Icebucket Challenge: Cold Facts and Stats #icebucketchallenge<\/a> <\/strong> from <strong><a href=\"http:\/\/www.slideshare.net\/jeremiah_owyang\" target=\"_blank\">Jeremiah Owyang<\/a><\/strong> <\/div>\n<p><\/center><\/p>\n<p>Crowd-based business models and marketing are no stranger to the Web Strategy blog &#8211;and now we&#8217;re seeing the same effect impact non profits, including the much discussed (and debated) ALS Ice Bucket Challenge. I was curious on the actual impacts of this controversial crowd challenge, and decided to tally up some of the numbers. In this above embedded slideshare, you&#8217;ll see facts on buzz, assumptions on water usage, influencer impact, money raised, and bottom line of total donated dollars. <\/p>\n<p>Also, in case you&#8217;re wondering, I was challenged by <a href=\"http:\/\/twitter.com\/scottmonty\">Scott Monty<\/a>, I accepted the ice shower (over my garden &#8211;in a nod to our drought) and also donated to ALS &#8212;<a href=\"https:\/\/www.facebook.com\/photo.php?v=10152345179661523\">you can enjoy my washed up video, here<\/a>. Lastly, top non profit thought leader <a href=\"http:\/\/www.bethkanter.org\/icebucket-2\/\">Beth Kanter has questioned if this effort can be replicated<\/a>, and even found <a href=\"http:\/\/www.bethkanter.org\/icebucket-challenge3\/\">other non-profits are emulating or &#8220;charity jacking&#8221;<\/a>. <\/p>\n<p>Cruise through the embedded slides above &#8211;to see some of the stats of this crowd based effort. <\/p>\n<p>Update: Over the last few days, I&#8217;ve started to think about the causes of this blue moon event. I put together this handy guide, so if your boss, client, or charity wants to create their own, they have a simple ten step guide. <\/p>\n<p><a href=\"http:\/\/www.web-strategist.com\/blog\/wp-content\/uploads\/2014\/08\/Screen-Shot-2014-08-28-at-9.04.36-AM.png\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.web-strategist.com\/blog\/wp-content\/uploads\/2014\/08\/Screen-Shot-2014-08-28-at-9.04.36-AM.png\" alt=\"Screen Shot 2014-08-28 at 9.04.36 AM\" width=\"636\" height=\"481\" class=\"alignnone size-full wp-image-17598\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Icebucket Challenge: Cold Facts and Stats #icebucketchallenge from Jeremiah Owyang Crowd-based business models and marketing are no stranger to the Web Strategy blog &ndash;and now we&rsquo;re seeing the same effect impact non profits, including the much discussed (and debated) ALS Ice Bucket Challenge. I was &hellip; <a href=\"https:\/\/web-strategist.com\/blog\/2014\/08\/26\/slides-cold-hard-facts-on-the-ice-bucket-challenge\/\" class=\"more-link\"><span>Continue reading<span class=\"screen-reader-text\">Slides: Cold Hard Facts on the Ice Bucket Challenge #IceBucketChallenge<\/span><\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[207,105,4],"tags":[],"class_list":["post-17588","post","type-post","status-publish","format-standard","hentry","category-crowdfunding","category-non-profit","category-social-media"],"_links":{"self":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/17588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/comments?post=17588"}],"version-history":[{"count":0,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/posts\/17588\/revisions"}],"wp:attachment":[{"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/media?parent=17588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/categories?post=17588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web-strategist.com\/blog\/wp-json\/wp\/v2\/tags?post=17588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}