Web Advertisting: BMW “New Product”

BMW launches a tease flash campaign, a video that morphs and show some very vague products.  Details to be released mid January.  Stylish and engaging, this is attracting the attention.

There is a surge of speculation from the Digg community ranging from pure advertising hype, partnership with Apple’s iPhone, to an aftermarket GPS MP3 playerBimmerforums has a thread going, keep an eye out there, forums are a great place to find a passion community.  Either way the BMW advertisers and marketers are drooling over the hype